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Devoted admirers of the music superstar are sparking a remarkable rise in attendance at a German art institution that houses a painting of the Shakespearean figure Ophelia, newly featured in a song and video clip from Swift's recent release "Her newest album".

The cultural institution in the heartland Germany's city of the German city received hundreds extra guests than normal over the weekend, as enthusiasts hoped to see the original version of the artwork that opens the visual for "Swift's new song".

In the visual piece, which has been viewed over 65 countless instances on online, the artwork comes alive, with Taylor Swift at its core.

"We truly appreciate this interest - it's quite exciting," an institution representative commented.

The representative noted that one family had traveled from the upper German urban center of the northern hub, a lengthy drive distant, while several of the attendees were Americans from a adjacent U.S. base.

The official explained that fans realized the Friedrich Heyser painting - estimated to be created to the year 1900 - was there when the museum team, recognizing the similarity, published an announcement on their digital site welcoming any the singer's followers to attend a special guided visit.

The news then went viral across social media, the gallery reported.

Online updates sharing the painting's presence earned thousands of engagements, much greater than the limited number of likes that many of its posts usually receive.

In Hamlet, the character Ophelia, his wife, a youthful noblewoman from Denmark, becomes insane and drowns.

While more obscure than the famous painting of the same character, the depiction also shows a female figure in a long dress positioned submerged in water, framed by blossoms.

The picture is echoed on the singer's album cover, which shows her somewhat underwater in a aquatic setting.

"We are astonished and thrilled that this musician used this portrait from the gallery as influence for her video," an institutional leader expressed.

"This presents, of course, a wonderful chance to draw visitors to the gallery who haven't discovered us so far."

"The recent release" achieved the United Kingdom's greatest debut week of the current year, after distributing 304,000 albums in the initial seven days.

In the United States, it earned exceeding 4 thousand comparable album units in the United States in its first week, according to the music chart, beating the milestone held by the British singer with her album "25" in the past.

The record is the artist's another album to dominate the UK rankings in the current year, subsequent to "her previous release" in early this year and "another Swift album", when it came back to first place in recently.

It is additionally the initial original album Taylor Swift has put out since she revealed her engagement to athlete the sports figure in August and disclosed in the spring that she had regained ownership over her previous work.